I’m Beth Mason and I approve this ad

Hoboken Councilwoman Beth Mason was up with an ad this week announcing her candidacy for re-election.

So what’s newsworthy about a political ad less than a week before Election Day? Mason is not up for election this Tuesday.  Her big day is not until May.

Political watchers are dumbfounded as to why Mason would run an ad now when most viewers are counting the hours until Election Day just to make the ubiquitous ads stop. Not to mention that rates are higher – but apparenly Mason doesn’t care.

One politico marveled at the prowess of Mason’s political consultants who apparently sold her on the idea for the ad while an actual race is taking place in Hoboken’s 4th Ward.

Click here to view the ad.

  I’m Beth Mason and I approve this ad