Slideshow: Cover-Ready in Flatiron

"We wanted our home to be exactly what we wanted it to be," said Atoosa Rubenstein. Sometimes that meant negotiating with husband Ari. "I remember when Roseann [Repetti] and I were picking out furniture, accessories and even some architectural details, I really had to drag him to the point of 'yes' at moments," in one instance to install remote controls for the lighting. Now, however, each detail is beloved and the few suggestions not taken, regretted. "You have the right partner in a project like this," notes Atoosa of West Chin Architects. "You really do have to take a leap of faith and realize that they know what they're talking about. [S]ome things that may just seem extravagant ... make a huge difference in your quality of life. This said by the girl that kisses ther chandelier's remote control every night!"

Joshua McHugh

Steven Klein's Madonna #01 (2006) hangs above a statuary bronze fireplace in the Rubensteins' Flatiron loft. The Moroso swivel armchairs are a favorite hangout for the couple's two-year-old daughter.

Resources: Moroso Smock Swivel Armchairs with leather arms, at Moroso, 146 Greene Street. Piero Lissoni for Living Divani Metro 2 sofa, from at BY New York, 142 Greene Street. Custom Bocci Chandelier from Matter, 405 Broome Street. FTF Design Studio, Inc.'s Corian Jane Coffee Table. Silex carpet by Limited Edition carpet from Lepere, 20 West 22nd Street, #1105. Harry Allen for AREAWARE Banana bowl. Fish Design's Pompitu II Vase from the Shop at Cooper-Hewitt, National Design Museum, 2 East 91st Street.


Joshua McHugh

Bert Stern's 1962 photograph of Marilyn Monroe watches over the Piero Lissoni for Porro P.04 dining table. "It's the most decorative apartment in the building," says Roseann Repetti, "but it's also where all the kids and families in the building go to play." For now, at least. "We laugh because we are surrounded by breasts," laughs Atoosa.

Resources: Piero Lissoni for Porro P.04 dining table from BY New York, 142 Greene Street. Fritz Hanesen PK 8 dining chairs from DK VogueAREAWARE's Little Joseph candle holders from Matter, 405 Broome Street. Modular system, Sistema by Studio Cappellini, from Cappellini, 152 Wooster Street.


Joshua McHugh

Family living with style is West Chin Architects' trademark; the firm is known for its its clean, sexy and modern portfolio. Amber Valetta, Shalom Harlow and Christy Turlington and Ed Burns have all been clients of WCA's West Chin and Roseann Repetti, partners at WCA-and in life: The two are married with a 10-year-old son. Here, the Rubensteins' media room. Above the Moroso sofa hangs a piece from Ghada Amer and Reza Farkhondeh's Roses Off Limits series.

Resources: Menhir tables by Piero Lissoni for Living Divani, from BY New York, 142 Greene Street. Moroso Lowland Composition sofa from Moroso, 146 Greene Street.


Joshua McHugh


"Your home is something you don't want to rush," says Atoosa, whose quest for the building's permission to install the custom Bocci chandelier delayed the project for six months, "but we didn't freak out about it. We wanted our home to be exactly what we wanted it to be."   

Resources: Custom Bocci chandelier (Matter, 405 Broome Street).

Joshua McHugh

The Rubensteins' flawless loft is a riddle (a child lives here?), the answer that anything not stain-proofed can be wiped down, particularly the spectacularand indestructibleCorian table by FTF Design Studio, Inc., where the Rubensteins' daughter, now two, can often be found dancing with friends.

Resources: Jane table in Corian by FTF Design Studio, Inc.  African Springbok (My Mother the Hunter) by Peter F. Pracilio.  Tabouret Capsule orange stool by Herve Van der Straeten from Ralph Pucci International, 44 West 18th Street. Illusion mermaid sculpture by Jaime Hayon for Lladró from the Future Perfect, 55 Great Jones Street. 

Joshua McHugh

"They wanted to keep the space loftlike," says architect West Chin, who incorporated his signature core box concept by wrapping the powder room, pantry and home office in rosewood enclosures extending from the kitchen. 

Resources: White Corian serving tray from FTF Design Studio, Inc. Large gray flared top bowl from ABC Carpet & Home, 888 Broadway.


Joshua McHugh


The serene master bedroom reflects "who we want to be," says Atoosa Rubenstein. The Saarinen womb armchair is from Knoll. 

Resources: Knoll Saarinen Womb chair and ottoman at Knoll, 76 Ninth Avenue. Piero Lissoni for Porro Modern System console and Extra Wall bed by Piero Lissoni for Living Divani, both from BY New York, 142 Green Street. Bed dressed in Maison de Vacances' Metallic Linen bedspread, Jarlath Mellett, 255 Main Street in Amagansett. Kasthall's Moss tufted area rug from Kasthall, 200 Lexington Avenue. Flos Glo Ball Basic floor lights from Design Within Reach

Joshua McHugh

West Chin and Roseann Repetti's parental perspective took on new importance when, well into the project, Atoosa called the architecture and design firm,"in a panic," she recalls, "saying, 'That room is no longer an office! We're having a baby.'" Primary colors like the bright red of a Cuba sofa bed by Rodolfo Dordon pop in the nursery. 

Resources: Cuba sofabed by Rodolfo Dordoni from Cappellini, 152 Wooster Street. Collection of Kuma Bears by Ross Menuez for AREAWARE.

Joshua McHugh

With baby en route, and the Rubensteins' two beloved cats to consider, functionality took priority alongside form during the renovation.

Resources: Dylan crib by ducduc, 524 Broadway. Paola Lenti Cubo ottoman from Karkula, 48 Walker Street.

Joshua McHugh

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