Caroline McCarthy over at CNET has broken the news that Facebook will be launching a comment system for third party websites in a few weeks.
Right now plenty of websites have enabled this kind of functionality through Facebook (META) Connect or social widgets.
The advantage of using Facebook for commenting is that is cuts way down on anonymous trolls and encourage the kind of social sharing that drives big traffic.
“One source hinted that the Facebook commenting product may also permit users to log in with Google, Yahoo, or Twitter IDs if a publisher chooses to incorporate them.” writes McCarthy.
That would make Facebook’s tool a direct competitor to comment systems like Disqus, which The Observer just started using.
bpopper [at] observer.com | @benpopper