Klout, the start-up that tasks itself with quantifying online users’ social-media influence, announced today that it has raised $8.5 million in a round spearheaded by Kleiner Perkins, which has previously provided funding to giants like Google and Amazon.
But it’s not just the West Coast powerhouse that’s participating; New York investment firm Penny Black got in on the round. PB’s Justin Wohlstadter tweeted his excitement.
Other investors in on the deal include Greycroft Partners, which has offices in New York, and Stocktwits CEO Howard Lindzon. This round brings Klout’s funding above the $10 million mark.
Wohlstadter’s influence merits a scores of 51 on Klout, well behind the 75 notched by big name investors like Fred Wilson, but more than double the 24 scored by this Tech Observer.
mtaylor [at] observer.com | @mbrookstaylor
