Look Spider-Man: The Musical, we’re aware that isn’t your actual name. But we’re going to get real with you, so you just need to drop the B.S. for a second.
So The New York Times panned you, joining a long line of people to pan you. So they said “‘Spider-Man’ is not only the most expensive musical ever to hit Broadway; it may also rank among the worst.” That doesn’t mean a death knell, Spider-Man: The Musical. It’s good to get that dirty laundry out!
Now begins the process of spin. They thought it was cheesy and campy, make it a very expensive cult classic of a musical. The Times did praise a moment when an actor made reference to the technical difficulties, so play that up! In fact, have more technical difficulties. It’ll be like when Kenny used to die on South Park: the audience was just waiting for it to happen, and you knew it was going to be terrible when it did.
This is not a bad thing, Spider-Man: The Musical. So, from a certain point of view, congratulations.