Saperstein, who has been with the chain since 1998, has seen this happen before. “The first big cutback was back in 2002, when the company dropped the ‘And’, and went with an apostrophe and small ‘n’.”
“Our demographic customers have been changing for years, and will now be offered just ‘ ‘n Things’, and will have to buy their linens elsewhere.”
He was confident that loyal customers would continue to shop at the online ‘n Things’ store. ‘People always need things.”
Other stores such as “And Beyond” (formerly ‘Bed, Bath and Beyond’) and ‘just stuff” (previously ‘Just Bulbs’) will also have stores at the Short Hills Mall and the Bridgewater Commons Mall.
“The newly created vaguery market is exciting and challenging, and ‘n Things’ will be well positioned to cut out it’s market niche along with others,” shared Saperstein.
