Morning Links: Hurricane Irene Was a Reporter’s Resume-Builder

Who can we blame for that weekend stranded alone in our apartments, with only the cognitive dissonance of the mayhem depicted on TV and the mild drizzle outside our window for company? Strivey reporters.

“For some inexperienced and ambitious reporters, such storm coverage is an important line on the résumé,” reports the New York Times Brian Stelter. It begs the question: For some young media reporters, is storm media coverage an important line on the resume? Because for the record, New York Times management, Mr. Stelter endured 50-60 mile per hour wind. “For a first-timer, it was bearable for no more than five minutes,” he wrote.

Conde Nast has added branded social media buttons to all their online content, reports Media Decoder. It’s called the Conde Nast Social Media Sidekick, because naming something distracts people from the fact that they’ve already been doing the same thing for years. Gucci is an early brand advertiser.

Comptroller Thomas DiNapoli announced that New York Public Schools have scrapped their contract with News Corp.’s Wireless Generation, which was to claim $27 million of the state’s $700 million “Race to the Top” fund in order to develop test score tracking software, reports the Daily News. Comptroller Napoli said the ongoing investigations and incomplete record were to blame. Joel Klein, who landed on the News Corp. board after stepping down as chancellor of New York schools, better make himself useful. Morning Links: Hurricane Irene Was a Reporter’s Resume-Builder