Exclusive: Armory Show 2012 Exhibitor List

The piers. (Armory Show)

Yesterday, the Armory Show, New York’s 14-year-old annual contemporary art fair, held every March on two piers on the West Side, announced that, as in years past, it would do its annual fundraiser with the Museum of Modern Art. But, as many art world observers noted, there was something missing: the fair had not yet released an exhibitor list. Last year, the list was released on Jan. 11.

The exhibitor list was released to The Observer this morning; it will be made public midday today.

The list, which can be seen in full below, and which covers both Pier 94 (the contemporary art section) and Pier 92 (for modern art) has been reduced by 25 percent, to around 220 from last year’s 274 and that, said fair director Noah Horowitz in a telephone interview this morning, was a conscious choice. He said the aim, with the new design by Brooklyn-based architects Bade Stageberg Cox, was to give the event the feel of “a boutique fair.” (In fact, the Armory has been facing competition in recent years from the Art Show, the annual fair put on concurrently with the Armory by the Art Dealers Association of America (ADAA) and a fair that has a boutique environment by virtue of its space limitations in the Seventh Regiment Armory building on the Upper East Side.)

As can be seen from the list below, the Armory has, predictably, lost some exhibitors to London’s 10-year-old Frieze fair, which makes its New York debut on Randall’s Island in May. Mr. Horowitz attributed this to loyalty that galleries  have shown to the that fair over the years.

But the Armory has at least one big name back on its roster: New York dealer David Zwirner. Last year, critics of the fair pointed out that it had lost two heavy hitters in Zwirner and the Pace Gallery. Mr. Zwirner, who is also exhibiting in the ADAA’s Art Show and Frieze, came back on board, Mr. Horowitz said, after multiple discussions with him. (In this regard, Mr. Horowitz’s former position as director of the online VIP Art Fair seems to have helped him break the ice with dealers.) “We’ve improved outreach to exhibitors who dropped out,” said Mr. Horowitz, who added that he made the argument to Mr. Zwirner that his presence at the Armory, where he will exhibit a new site-specific installation by artist Michael Riedel,  would be “complementary” to his display uptown at the Art Show. “It will be a knockout place to show primary work,” Mr. Horowitz said he told Mr. Zwirner, referring to the segment of the art market that encompasses fresh-from-the-studio work by artists, as opposed to “secondary market,” meaning resale or historical pieces.

Mr. Horowitz has also brought back on board Sprüth Magers, the London-  and Berlin-based gallery that dropped out of the fair over five years ago, and that has since participated in the Independent fair.

Generally, change is afoot at the Armory Show. Booths are bigger, Mr. Horowitz said. Also, there is a clearer floor plan, more social space, better VIP services (including a VIP lounge twice the size as previous years), a proper sit-down restaurant as well as two coffee bar cafes (food services on the piers have been a major source of complaint) and a dedicated space for panel discussions. At the first meeting with the Armory Show, the architects, Mr. Horowitz said, “brought with them the floor plans of every major art fair in the world. They did their homework.” If it is competition from other fairs that has brought about major improvements at New York’s hometown event—competition not just from Frieze and ADAA’s Art Show, but also from the Independent, which runs concurrently with the Armory and has absorbed some of its younger dealers—all the better for the beneficiaries of those improvements: collectors, dealers and the art-interested public.

“Come April, people will reflect and say that the Armory Show is back on track,” Mr. Horowitz said. “I’m optimistic that it will be a success.”

The Armory Show runs March 8-11, 2012.

Pier 94 — Contemporary

AMBACH & RICE, Los Angeles

Andréhn-Schiptjenko, Stockholm

Angles Gallery, Los Angeles

Baró Galeria, São Paulo

Galerie Guido W. Baudach, Berlin



Peter Blum, New York

Marianne Boesky Gallery, New York

Luciana Brito Galeria, São Paulo

Cardi Black Box, Milan

Cherry and Martin, Los Angeles

Galleria Continua, San Gimignano, Beijing, Le Moulin

Corkin Gallery, Toronto

Pilar Corrias Gallery, London

Corvi-Mora, London

CRG Gallery, New York

Galerie Crone, Berlin

Massimo De Carlo, Milan

Galerie Jérôme de Noirmont, Paris

Galerie Anne de Villepoix, Paris

Dirimart, Istanbul

Durham Press, Durham

Galerie EIGEN + ART, Berlin

Eleven Rivington, New York

Derek Eller Gallery, New York

Henrique Faria Fine Art, New York

Ronald Feldman Fine Arts, New York

Zach Feuer Gallery, New York

Galerie Forsblom, Helsinki

Fredericks & Freiser, New York

Galerie Laurent Godin, Paris

González y González, Santiago

Howard Greenberg Gallery, New York

Greenberg Van Doren Gallery, New York

Greene Naftali, New York

Kavi Gupta, Chicago

Haines Gallery, San Francisco

Hales Gallery, London

Hamish Morrison Galerie, Berlin

Leila Heller Gallery/JAMM, New York, London, Kuwait

Richard Heller Gallery, Santa Monica

Rhona Hoffman Gallery, Chicago

Galerie Hussenot, Paris

Gallery Hyundai, Seoul

Ingleby Gallery, Edinburgh

Galerie Michael Janssen, Berlin

JGM. Galerie, Paris

Kaikai Kiki Gallery, Tokyo

Kalfayan Galleries, Athens

Georg Kargl Fine Arts, Vienna

mike karstens, Münster

Paul Kasmin Gallery, New York

Sean Kelly Gallery, New York

Kerlin Gallery, Dublin

Galerie Parisa Kind, Frankfurt

Klosterfelde, Berlin

Leo Koenig Inc., New York

Michael Kohn Gallery, Los Angeles

Ai Kowada Gallery x hiromiyoshii, Tokyo

Andrew Kreps Gallery, New York

Galerie Krinzinger, Vienna

Kukje Gallery/Tina Kim Gallery, Seoul, New York

Josh Lilley, London

Ignacio Liprandi Arte Contemporaneo, Buenos Aires

Lisson Gallery, London

Loevenbruck, Paris

Loock Galerie, Berlin

Mai 36 Galerie, Zurich

Galerie Ron Mandos, Amsterdam

Marlborough Chelsea, New York

Mendes Wood, São Paulo

Yossi Milo Gallery, New York

Victoria Miro, London

Mixografia, Los Angeles

moniquemeloche, Chicago


Galerie nächst St. Stephan Rosemarie Schwarzwälder, Vienna

Edward Tyler Nahem Fine Art, New York

Mihai Nicodim Gallery, Los Angeles

Carolina Nitsch, New York

Nyehaus / Loretta Howard Gallery, New York

Galerie Nathalie Obadia, Paris

ONE AND J. Gallery, Seoul

Galleria Lorcan O’Neill, Rome

Other Criteria, London

Parkett Publishers, New York

Pi Artworks, Istanbul

Pierogi, Brooklyn

P K M Gallery, Seoul

Poligrafa, Barcelona

Praz-Delavallade, Paris

RAMPA, Istanbul

Ratio 3, San Francisco

Regina Gallery, Moscow

Galeria Nara Roesler, São Paulo

Rokeby, London

Mary Ryan Gallery, New York

Galerie Thomas Schulte, Berlin

Anna Schwartz Gallery, Melbourne

Galeria SENDA, Barcelona

Jack Shainman Gallery, New York

Sies + Höke, Düsseldorf

Bruce Silverstein, New York

Fredric Snitzer Gallery, Miami

Galeria Filomena Soares, Lisbon

Sprüth Magers, Berlin

Starkwhite, Auckland

Tang Contemporary Art, Beijing

Galerie Daniel Templon, Paris

Two Palms, New York

Singapore Tyler Print Institute, Singapore

Universal Limited Art Editions, Bay Shore

Upstream Gallery, Amsterdam

Galerie Bob van Orsouw, Zurich

Susanne Vielmetter Los Angeles Projects, Culver City

Max Wigram Gallery, London

Bryce Wolkowitz Gallery, New York

Workplace Gallery, Gateshead

David Zwirner, New York

Armory Focus: The Nordic Countries

Galerie Anhava, Helsinki

Martin Asbæk Gallery, Copenhagen

Beaver Projects, Copenhagen

Gallery Niklas Belenius, Stockholm

Galleri Bo Bjerggaard, Copenhagen

Crystal, Stockholm

D.O.R., Oslo

Dortmund Bodega, Oslo


Fruit & Flower Deli, Stockholm

i8, Reykjavik

IMO, Copenhagen

Galleri Magnus Karlsson, Stockholm

Christian Larsen, Stockholm

NOPlace, Oslo

Galleri Susanne Ottesen, Copenhagen

David Risley Gallery, Copenhagen

Galleri Christian Torp, Oslo

V1 Gallery, Copenhagen

Armory Focus: The Nordic Countries is sponsored by the ACE HOTEL NEW YORK.

Solo Projects

Galeria Lucia de la Puente, Lima: Sandra Gamarra

Francois Ghebaly Gallery, Los Angeles / Nicole Klagsbrun Gallery, New York: Patrick Jackson

Horton Gallery, New York: Wallace Whitney

KS Art, New York: Jocelyn Hobbie

Katharine Mulherin Contemporary Art Projects, Toronto: Mike Bayne

On Stellar Rays, New York: Clifford Owens

SEVENTEEN, London: Kate Owens

TEAPOT, Cologne: Christian Eisenberger

Van Horn, Düsseldorf: Jan Albers / Wendy White

Winkleman Gallery, New York: Jennifer Dalton

Not-For-Profit Section

Art Dealers Association of Canada, Toronto

Art in General, New York

The Living Arts Museum, Reykjavik / Overgaden., Copenhagen

New Museum, New York

Whitechapel Gallery, London

Pier 92 — Modern

Galerie A.L.F.A., Paris

Babcock Galleries, New York

James Barron Art, South Kent

Armand Bartos Fine Art, New York

Galerie Hervé Bize, Nancy

Jonathan Boos, Bloomfield Village

Browse & Darby, London

Simon Capstick-Dale Fine Art, New York

Chowaiki & Co., New York

Crane Kalman Gallery, London

Alan Cristea Gallery, London

Christopher Cutts Gallery, Toronto

Danese, New York

DC Moore Gallery, New York

DIE GALERIE, Frankfurt

Peter Findlay Gallery, New York

Fleisher/Ollman Gallery, Philadelphia

Forum Gallery, New York

Galleria d’Arte Maggiore G.A.M., Bologna

James Goodman Gallery, New York

HackelBury Fine Art, London

Hackett | Mill, San Francisco

Carl Hammer Gallery, Chicago

Hill Gallery, Birmingham

Hirschl & Adler, New York

Nancy Hoffman Gallery, New York

Vivian Horan Fine Art, New York

Bernard Jacobson Gallery, London

David Janis Gallery, New York

James Kelly Contemporary, Santa Fe

Robert Klein Gallery, Boston

David Klein Gallery, Birmingham

Alan Koppel Gallery, Chicago

LEVY Galerie, Hamburg

Galerie Ludorff, Düsseldorf

Marlborough Gallery, New York

McCormick Gallery/Vallarino Fine Art, Chicago, New York

Mireille Mosler, New York

Jerald Melberg Gallery, Charlotte

Richard Norton Gallery, Chicago

O’Hara Gallery, Inc., New York

Oriol Galeria d’Art, Barcelona

Pace Prints, New York

Gerald Peters Gallery, New York

Galleria Repetto, Acqui Terme

Ricco/Maresca Gallery, New York

Yancey Richardson Gallery, New York

Michael Rosenfeld Gallery, New York

Galerie Michael Schultz, Berlin

Marc Selwyn Fine Art, Los Angeles

Senior & Shopmaker Gallery, New York

Susan Sheehan Gallery, New York

Galerie Sho Contemporary Art, Tokyo

Sicardi Gallery, Houston

Sims Reed, London

Spanierman Modern, New York

Springer & Winckler Galerie, Berlin

Craig F. Starr Gallery, New York

John Szoke Editions, New York

Hollis Taggart Galleries, New York

Tasende Gallery, La Jolla

Galerie Thomas, Munich

Leon Tovar Gallery, New York

Meredith Ward Fine Art, New York

Wetterling Gallery, Stockholm

Whitestone Gallery, Philadelphia

D. Wigmore Fine Art, New York

Amy Wolf Fine Art and Elrick-Manley Fine Art, New York

Pavel Zoubok Gallery, New York Exclusive: Armory Show 2012 Exhibitor List