Hipster Men’s Fashion Site Bonobos Has Raised $8 M. of a $15 M. Equity Round

Bonobos, the popular e-tailer that launched in 2007 with the promise of a better-fitting pair of pants (ones that could

Bonobos, the popular e-tailer that launched in 2007 with the promise of a better-fitting pair of pants (ones that could hug CEO Andy Dunn’s “surprisingly meaty thighs“), is raising a $15 million equity round. According to the company’s latest Form D, Bonobos has already raised $7,999,973 toward that goal, with $7,000,027 still up for grabs.

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The issuer is listed as Bonobos itself and not Mr. Dunn in particular. The equity is offered in “Series C-1 Preferred Stock and the common stock issuable upon conversion thereof,” and the round is unrelated to a merger or acquisition.

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Hipster Men’s Fashion Site Bonobos Has Raised $8 M. of a $15 M. Equity Round