Martha Stewart is hosting an Easter Egg hunt inside Zynga’s social game CastleVille. (Also did you guys catch her live-tweeting her dentist’s appointment the other day?) [VentureBeat]
Oprah boosts OWN ratings by putting herself on it. Duh. [Reuters]
At an anti-Backpage.com rally outside the Village Voice, sex workers handed out literature in favor of the online classifieds site. [Capital NY]
Ars Technica, The Washington Post, and BuzzFeed wrote about a hoax Kanye West site with varying degrees of skepticism. [Poynter]
Comcast is hiring 1,000 vets. They could really turn around that spineless NBC page program, no? [MSNBC]
Bill Carter thinks Katie Couric’s appearance on GMA could give ABC the ratings advantage over NBC’s Today for once. [NY Times]
Awww Rachel Maddow and Howard Stern having a really sincere talk about the importance of journalism. [Romenesko]
News Corp. lusts after an ESPN of its own. [WSJ]
Philadelphia newspaper group bought by consortium of rich dudes that does not include Ed Rendell. [NY Times]
Layoffs at Maxim. 🙁 [TechCrunch]