As September’s primary day looms, the Democratic consulting firm Red Horse Strategies has made a couple hires to beef up its operations, picking Aaron Hecht to be their new Managing Director of Campaigns and Karthik Ganapathy to work on their communications side. Both operatives have roots in the office of Public Advocate Bill de Blasio, who’s currently campaigning for mayor.
Mr. Hecht managed Grace Meng’s successful campaign for Congress last year and before that served as Mr. de Blasio’s Director of Community Organizing and Community and as a strategist for Democrats in the New York State Senate. For his part, Mr. Ganapathy worked as Communications Director for Rob Zerban, the Democrat opposing Rep. Paul Ryan’s Wisconsin re-election bid last year. Previosuly Mr. Ganapathy was a communications aide for Mr. de Blasio.
“Aaron is a preeminent field operative and top strategist in New York politics, while Karthik has proven himself to be a strong communicator and media relations specialist,” Doug Forand, one of Red Horse’s founders, said in a statement. “Their strengths will serve our clients well during this busy election year.”
Although Red Horse doesn’t have a candidate in the mayoral race,they are working Reshma Saujani’s public advocate campaign, Melinda Katz’s Queens borough presidency bid and a number of City Council races around the city.
The firm last made a number of staffing announcements ahead of last year’s congressional and state legislative races.
View the full release below:
Brooklyn, NY—Red Horse Strategies, a leading progressive campaign and communications firm, today announced two new hires: Aaron Hecht as Managing Director of Campaigns and Karthik Ganapathy as Communications Associate.
The hires come as the firm’s client roster continues to grow, with electoral candidates and issue advocacy campaigns from across the tri-state area. As Managing Director of Campaigns, Hecht will oversee and guide strategy for the firm’s 2013 city and state electoral campaigns, while Ganapathy will offer strategic communications and media relations guidance to clients within the firm’s expanding public relations practice.
Hecht joins Red Horse after managing Grace Meng’s successful campaign for Congress. Before that, he served as Public Advocate Bill de Blasio’s Director of Community Organizing and Community Affairs. Earlier in his career he was a top Democratic strategist for the New York State Senate, serving as Director of Majority Information Services, and as the Statewide Field Director of the Democratic Senate Campaign Committee (DSCC). From 2006-2008, he was instrumental in helping Democrats recapture the State Senate for the first time in more than 40 years by defeating two incumbent Republicans and winning two open seats held by Republicans for decades.
Ganapathy comes to Red Horse after serving as Communications Director for Rob Zerban, the Democratic Congressional challenger to Paul Ryan. He managed the campaign’s response to Ryan’s selection as the Republican Party’s vice-presidential nominee, and secured placements in prominent national outlets including POLITICO and MSNBC. Before that, Ganapathy worked as a communications aide to Public Advocate Bill de Blasio, helping to develop and roll out major policy reports on a range of issues.
“Aaron is a preeminent field operative and top strategist in New York politics, while Karthik has proven himself to be a strong communicator and media relations specialist. Their strengths will serve our clients well during this busy election year,” said Doug Forand, Founding Partner at Red Horse Strategies.
“I plan to help Red Horse continue its string of impressive victories, and play an active role in closely-watched races that will define the political landscape this year. Disciplined and focused campaigns are the campaigns that have the best shot at winning,” said Aaron Hecht.
“I’m looking forward to helping progressive advocates drive the debate on major issues and influence public policy. Effective communications and media relations strategy often play a big role in the success of issue advocacy and coalition-building,” said Karthik Ganapathy..