TRENTON – Private sponsorship of some transportation services in New Jersey will be possible under a bill signed into law, its sponsors said Friday.
The bill, among other things, allows highway-related services or some agency operations to rely on private sponsorship.
“This new law authorizes a simple move that would potentially offer a great benefit to taxpayers,” said Assemblywoman Celeste Riley, (D-3), one of the co-sponsors.
“Covering the cost for upkeep of state highway rest areas and other services may be minimal in ways but it is money that can add up over time. In this economy, every little bit we save would make a big difference in the long run.”
The new law will create sponsorship programs in the Department of Transportation, New Jersey Turnpike Authority, and South Jersey Transportation Authority. A sponsor could provide services, products, or monetary contributions in exchange for an acknowledgement sign.
“Offering sponsorship is an opportunity that would help business and industry in the state as well as relieve a burden on taxpayers,” said another co-sponsor, Craig Coughlin, (D-19), Woodbridge, in a release. “In these economic times, we should look for more ways such as this one to reduce costs where ever we can.”