
Sidney Falco (Tony Curtis)
Showbiz press agent, The Sweet Smell of Success (1957)
Style: Machiavellian, sweaty
Mantra: “The cat’s in the bag and the bag’s in the river.”
Where he’d work in NYC: 5WPR
Norman Litkey (David Paymer)
Larry Sanders’s publicist, The Larry Sanders Show (1992-1998)
Style: Neurotic, shameless
Mantra: “Gentlemen, I’m wetting myself.”
Where he’d work in NYC: 42West
Bobbi Flekman (Fran Drescher)
Polymer Records PR, This Is Spinal Tap (1984)
Style: “Hostess with the mostess”
Mantra: “Money talks and bullshit walks.”
Where she’d work in NYC: Susan Blond Inc.
Edina Monsoon (Jennifer Saunders)
Founder, Monsoon PR and Radical TV, Absolutely Fabulous (1992-2012)
Style: Self-loathing yet self-obsessed
Mantra: “Lacroix, sweetie, Lacroix.”
Where she’d work in NYC: People’s Republic
Samantha Jones (Kim Cattrall)
Founder, Samantha Jones Management, Sex and the City (1998-2004)
Style: Unfiltered
Mantra: “The bad news is you’re fired. The good news is now I can fuck you.”
Where she’d work in NYC: In-house marketing for a hookup app
Shauna Roberts (Debi Mazar)
Publicist for Vincent Chase, Entourage (2004-2011)
Style: “Vince’s West Coast mother”
Mantra: “You want to do fucking Kimmel, you come to me.”
Where she’d work in NYC: Peggy Siegal Company