Here’s One Theory for Why Facebook Has Lost Some Younger Teens’ Eyeballs

Just a guess!

UGH MOM. (Photo by Win McNamee/Getty Images)
GOD, MOM. (Photo by Win McNamee/Getty Images)

Today on Facebook (META)’s quarterly earnings call, the company admitted for the first time that it might be having the slightest bit of trouble with the younger cohort.

Sign Up For Our Daily Newsletter

By clicking submit, you agree to our <a href="http://observermedia.com/terms">terms of service</a> and acknowledge we may use your information to send you emails, product samples, and promotions on this website and other properties. You can opt out anytime.

See all of our newsletters

Business Insider reports that on the call, CFO David Ebersam gave investors a little heads up: “Our best announcement on youth usage [is that] among U.S. teens was stable overall from Q2 to Q3 but we did see a decrease in daily users partly among younger teens,” he said, adding that it’s “of questionable  significance,” but “we wanted to share this with you now because we get a lot of questions about teens.”

“We remain close to fully penetrated among teens in the U.S,” he added.  (Still gross.)

Betabeat’s done some digging, and we may have uncovered a possible explanation for the dip among teen users. See for yourself:

https://twitter.com/lndecisive/status/395657402957455360

https://twitter.com/joannalpz_/status/395664562029989888

https://twitter.com/imsidneylol/status/395663596648009729

https://twitter.com/carlypopson/status/395650383001190400

https://twitter.com/versacezaynx/status/395660213065244672

UGH, GOD.

Here’s One Theory for Why Facebook Has Lost Some Younger Teens’ Eyeballs