Media Mix: The New York Times Launches ‘Watching’

NY Times Watching

The New York Times launches ‘Watching’ (screenshot)

The New York Times launches ‘Watching,’ a new feature on its website that shows breaking news from around the Internet in a ticker-like fashion. It’s kind of like a Times-curated Twitter feed. “Watching makes The New York Times homepage that much more essential. Our editors and reporters sift out the most urgent and important news, and present it alongside our own world-class journalism,” executive editor Dead Baquet said in a press release.

Jeff Bezos would rather stay home and read about space travel than go to a black-tie dinner and probably doesn’t even know the difference between DC restaurants Minibar and the Monocle. But that’s why he hired ultimate Washington insider Fred Ryan, who “knows that Minibar is a sleek restaurant in Penn Quarter and that the Monocle is a retro lunch spot on Capitol Hill,” to be the publisher of The Washington Post. Mr. Ryan also wears really nice suits and expects the same from his staff, which, good luck. (The New York Times)

First novels get all the attention. But what about second novels? Slate and the Whiting Foundation are fighting “second novel syndrome” with We Second That, the Slate/Whiting Second Novel List. “Is this an award? No, not really. It’s akin to being retweeted by your literary idol, or finding out that the classmate you have a crush on thinks you’re cute.” (Slate)

Mashable, the self-described “leading media company for the Connected Generation and the voice of digital culture,” is expanding into the UK and opening London office. (PRWeb)



Media Mix: The New York Times Launches ‘Watching’