PR Power List28

28. Shore Fire Media

EMPLOYEES: N/A

LAST YEAR: 10

LEADERSHIP: Marilyn Laverty

REVENUE: N/A

FOUNDED: 1990

Seems like St. Vincent, Macklemore and Lana Del Rey were everywhere this year, doesn’t it? You can thank Shore Fire, whose Mount Rushmore roster of rock royalty clients (Springsteen, Costello) is balanced by younger artists who clamor for the agency’s attention.  A new “general consulting” role with Rodale this year is giving the firm even more pop culture juice.

PR Power List28