Ever since the top movie distributers caved against bizarre threats from
North Korea anonymous hackers, Sony has been scrambling to figure out how to stick it to North Korea—and it’s a great opportunity for our favorite Internet corporations to show each other up.
Sony has turned to online media outlets that don’t have to worry about violent terrorist threats to put out a small Christmas Day run of “The Interview,” to help get its controversial flick in front of as many eyes as possible. Apple, which doesn’t have a single movie theater to target, refused regardless. From the New York Times late last night:
According to people briefed on the matter, Sony had in recent days asked the White House for help in lining up a single technology partner—Apple, which operates iTunes—but the tech company was not interested, at least not on a speedy time table. An Apple spokesman declined to comment.
YouTube, on the other hand, is not nearly as skittish. CNN reports this morning that YouTube will offer “The Interview” for Christmas as a rental video. No price has been announced yet, but some new releases can rent for as high as $12.99 or $14.99.
YouTube doesn’t have the exclusive streaming rights, so it’s possible another streaming service will show “The Interview”at a lower price. Or, if you have better plans for Christmas than celebrating your hatred of foreign regimes with Seth Rogan, you can always wait a day for the torrent to hit whatever has replaced Pirate Bay by now.