Roger Vivier got the Art Basel treatment yesterday when it presented its limited edition Miss Viv’ L’ArcoBaleno handbag at a chic luncheon at the Miami Beach Edition Hotel. The unique collaboration between Vivier creative director Bruno Frisoni and Design Miami founder Ambra Medda resulted in a luxurious, colorful bag that features a degradé of rainbow sequins, mounted in an escalating ombre design. The look was inspired by Ambra’s e-commerce site L’ArcoBaleno, the Italian word for rainbow.
Guests included Nadja Swarovski, Bettina Prentice, Decades owner Cameron Silver, actress Freida Pinto and a slew of New York-based fashion editors who all waited patiently to wish Ms. Medda their best. “Bruno wanted to design a bag that was joyful and based on the website,” said Ms. Medda, clad in a pop art-inspired Valentino sheath, perfect for revealing her small baby bump. “It was Bruno’s idea to create this spectrum of colors and he knew that they wanted someone young to collaborate with for the brand and someone who would wear an evening bag with, say, a very casual look. Even though the bag is quite rich, I’d marry it with jeans and make the look more youthful.”
Mr. Frisoni circled the room on the arm of longtime Viver muse Ines de la Fressange, popping in and out for Italian-style cocktails and a touch of sun. “When we started working together, I immediately thought that Ambra was such a great woman with a great site, which deserved a limited edition design,” said Mr. Frisoni. “I wanted a class so I took our iconic Roger Viver Miss Viv and used the rainbow colors in an array of sequences.” As the outside sun dipped in and out behind rain clouds, one could be certain a rainbow was in the distance.
