The Supreme Court’s historic ruling guaranteeing a right to same-sex marriage inspired countless online tributes—many companies added rainbow backgrounds to their logos.
But the most interesting technical innovation was on Twitter. Soon after the ruling was announced, the hashtag #LoveWins began trending nationwide, and anyone who used the hashtag found that there was a rainbow heart embedded after the hashtag. Celebrities, publications and corporations all hopped on the bandwagon:
It looks like the Twitter engineers built the heart into the system after President Obama used the hashtag to show his support for the ruling:
We’ve reached out to Twitter for comment, and will update this post if they respond.
UPDATE: Thanks to Observer writer Jordyn Taylor, we discovered that tweeting #Pride will see a rainbow flag embedded in their tweet.