Superheroes, unite! At least that’s what Google (GOOGL) is predicting will happen this Halloween. The search engine’s new microsite called Frightgeist answers the ever-important question that haunts us this time of year: How many other people will be dressed up as Superman in New York City?
This year, probably quite a few, according to Frightgeist’s analytics. The site pulled from 500 costume searches around the country, using Google Trends to determine the most popular costumes this Halloween season. So before you think your costume is the most original idea, check out Frightgeist to make sure you won’t run into 50 other Jokers on Halloween night.
According to the site, though, Joker is only the ninth most popular costume in the country this year. But if you’re going out as Harley Quinn, you’re going to see many other blonde pigtails bopping around town, especially in cities like Hartford, Fargo and San Antonio, where the DC Comics character is most popular.
New Yorkers are more mysterious. According to Frightgeist, the most popular costume in the Big Apple is classified as “Superhero,” which seems to be the predominant theme across the nation. Several California cities will be filled with Poison Ivy and Batman ensembles, while much of San Francisco and San Diego are celebrating the upcoming Star Wars film with Luke Skywalker costumes.
It seems as though Hollywood holds the greatest influence on Halloween costumes–similar to last year, when Frozen‘s Elsa was the trend among young girls. But this year strays away from Disney. From Luke Skywalker to Harley Quinn, the most sought after costumes reflect characters we have known for years.
So whether you bump into a fellow Batman at a party or you look into a crowd filled with the same lightsabers you’re holding in your hand, you’ll know that the majority of the country is in your shoes—perhaps literally.
