Impress your fashion friends with some knowledge on designers who are new to the schedule this coming fashion week. From over-the-top styles that Beyoncé is a fan of, to a range designed by two sisters, these young talents are a welcome addition to the scene.
While some have presented collections at NYFW before, like Monse, this is the first time they are being officially listed on the calendar. So let’s give these four a warm welcome.
Name of designer: Jerome Lamaar.
Previous jobs: Trend and Design Consultant.
Brand launch: 2014.
Describe the aesthetic in one sentence: Street Glam for the Hyperfemme.
What’s planned for fashion week? 5:31 JÉRÔME was selected to join the Milk MADE roster. The presentation will be on February 12.
What’s the inspiration for Fall 2016? Maximalism, nocturnal mystical charm and early ’70s glamour meets modern streetwear.
Tell us a fun fact! 5:31 JÉRÔME is a Beyonce favorite.
Designer: Chris Leba.
Previous jobs: SVP of Design at Ralph Lauren.
Brand launch: 2009.
Describe the aesthetic in one sentence: Alternative America.
What’s planned for fashion week? The first runway show will be at Soho Lofts.
What’s the inspiration for Fall 2016? London Punk Scene in the ’70s and the Seattle Grunge scene in the ’90s.
Tell us a fun fact! The 13 in R13 represents the original 13 colonies during the Revolutionary War.
Designers: Laura Kim and Fernando Garcia.
Previous jobs: Laura was design director and Fernando was overseeing evening wear and VIP dressing at Oscar de la Renta.
Brand launch: September 2015.
Describe the aesthetic in one sentence: A relaxed approach to sexy clothes.
What’s planned for fashion week? The MONSE FW16 show will take place at the Highline Hotel on Friday, February 12 and is a runway format. We are collaborating with Pologeorgis for fur, Pluma for jewelry, Mariela Schwarz-Montiel for shoes, MAC x Val Garland for beauty, and TRESemme x Orlando Pita for hair.
What is the inspiration for Fall 2016? We are continuing with stripes as the DNA, and are exploring the more deconstructed look of the MONSE girl.
Tell us a fun fact! Fernando’s mother gets all the bills for MONSE, because it’s her name.
Designers: Chloe Gordon and Parris Gordon.
Previous jobs: Students, working in vintage stores for Chloe and intern at Pamela Love for Parris.
Brand launch: 2013.
Describe the aesthetic in one sentence: The name Beaufille translates to ‘handsome girl’ and symbolizes the contrast between masculine and feminine elements; the combination of hard and soft.
What’s planned for fashion week? A presentation with MADE in the High Line Room at the Standard Hotel.
What’s the inspiration for Fall 2016? We don’t exactly follow specific inspirations when creating collections. We follow our intuition on where the pieces are going, based on the previous season. Beaufille presents for Fall/Winter 2016, a uniform for the non-conformists. This collection caters to a sophisticated tough girl aesthetic; the wearer is effortless, chic, romantic and modern. With Fall/Winter 2016 we see the Beaufille tough girl having places to go. She is more dressed up, more confident in her aesthetic. The silhouettes are relaxed, but executed in powerful fabrics, which enhance more minimal designs.
Tell us a fun fact! Everything is designed and made in-studio, in Toronto! Chloe and Parris are sisters, two-and-a-half years apart.