
If you don’t know what Putnam & Putnam is and can’t pick out a poppy from a peony, your floral knowledge is seriously lacking. However, if you can properly pronounce ranunculus and know that a mimosa is a flower–in addition to being a very important brunch beverage–you’ve got an above average appreciation for all things blossom related.
Now that it’s officially spring (according to the calendar, not the forecast), it’s also the ideal time to brush up on your petal power. A strategically placed bouquet can easily hide the fact that you haven’t started spring cleaning yet and a nice array of tulips makes for a delightful hostess gift. An artfully crafted arrangement can also double as a thoughtful birthday present, especially for the social media queens and kings out there. Just think of the selfie opportunities!
That’s why Instagram is a brilliant way to receive a schooling on what floral trends are blossoming this season. It’s a global resource, too. Australia’s Jardine Botanic creates sculptures out of petals, while England’s Swallows & Damsons crafts romantic sprigs for all to enjoy. For a more local find, check out Brrch, a bi-coastal flower studio with a fashionable following.
We did the dirty work and rounded up 10 of the best blossom-obsessed Instagrammers out there, including florists, flower studios and farmers.
@jardinebotanic
Located in Sydney, Jardine Botanic Floral Styling serves up romantic rose filled bouquets, for entryways and dinner tables, in addition to mind-blowing floral sculptures. It’s a shame her creations can’t be delivered to Manhattan.
@brrch_floral
Glossier’s Emily Weiss is a fan of Brrch, as is Alexa Chung. And you should be, too. Brittany Asch founded this floral studios on the LES and in Los Angeles with a mission to make floral arrangements more of an art form. Needless to say, she’s more than accomplished her goal.
@ruby_marylennox
This appointment-only flower shop is located at The Store, in the Soho House Berlin. Founder Ruby Barber uses Instagram to show off moody snaps of her elegant arrangements, but she also offers flower subscriptions, indoor landscaping, floral styling for events and even plant rental from her Berlin boutique.
@nataliebdesigns
Natalie Bowen has floral design in her blood: her grandmother owned a slew of flower shops and her mother is a garden designer. It comes as little surprise that this San Francisco creative knows her way around branches of dogwood and clematis, and the proper filter for both.
@putnamflowers
The husband duo behind Putnam & Putnam have been designing floral arrangements since April 2014. Before long, they swiftly dominated New York’s flower scene. Need further proof? The CFDA and Vogue have already tapped Darroch and Michael Putnam for their blossoming services.
@swallowsanddamsons
This little English flower shop will have you packing your bags and hopping the pond in no time. Keep your eyes peeled: Some of the most beautiful pics in this account are just the clippings from finished bouquets.
@thisisfromtheground
After working for various flower shops in Korea and England, Eunyoung Lee struck out on her own. Now, she operates her very own studio, From The Ground, which is based in South Korea.
@flowerboyproject
If you really like coffee, shopping and/or flowers, Flowerboy Project just might be heaven on earth. The Venice boutique stocks curated goods from Alchemy Works, clothing and accessories from Apolis, all while serving up Vittoria Coffee. Oh, and they also make social media-friendly bouquets.
@nicamille
Nicolette Camille started her own floral design company in 2006, but now she shares her craft, as co-founder and teacher at the Little Flower School in Brooklyn. Ms. Camille’s feed includes fauna from far-flung weddings and bouquets crafted by her very own students.
@field0froses
Straight out of New Zealand, this flower farm grows garden roses and wild blossoms, including cornflower, Nigella and foxgloves. Scrolling through this account is like taking a walk through their beautiful fields, minus all the muck and mud.