Four Ways to Change Your Mindset and Find Success

A lot of people are on a collision course toward failure because they haven't programmed themselves for success.

Nobody wants to be a failure, they just don't know how to be successful
Nobody wants to be a failure, they just don’t know how to be successful

This piece is adapted from the original “If It Is To Be, It’s Up To Me” speech—one of basketball’s most storied motivational talks—given by Coach George Raveling at Washington State University.

I have certain thoughts that are paramount in my mind. One is that far too often in life people tell other people what they want to hear instead of what they ought to hear. So what I want to do now is tell you some things that I think you ought to hear and perhaps you don’t want to hear about success.

Nobody wants to be a failure, they just don’t know how to be successful. Maybe we ought to examine what success really is and define it. Is success having a big home, an expensive car, a bank account with plenty of zeroes? I don’t think so. In fact, some of the most unhappy people I’ve ever seen in my lifetime are those individuals who possess the most. They “have it all” so to speak. Save for success and happiness, that is.

To me, success is finding what you want to be more than anything else in life and becoming the best version of that person. The best doctor or the best lawyer or the best schoolteacher or the best athlete. I like this definition not only because it’s simple but also because it’s empowering: Any time you are not that person you want to become you can always do something about it, something that gets you one step closer.

The biggest part of being successful is forming the right frame of mind. You have to open up your body and your mind to let the elements of success enter in. To that end, I’ve put together four lessons I’ve learned by watching the path of successful people.

1. Learn to Associate With the Proper People

One of the rare things I remember from a long distant sociology class in college was a saying my professor verbalized one day during his lecture, “association brings on assimilation.” That is to say, we become part of the atmosphere, the environment that we associate with. If we associate with winners we become winners. If we associate with losers we become losers.

Inevitably in life you will need to change the associations you have with various people. You have surround yourself with the kind of people you wish to become. If you put yourself in the wrong environment, the wrong company, you become part of that environment.

2. Simplify Your Thinking

The most successful people that I know in life have a simple formula that they use to govern their lives. The one that’s always stuck with me the most is when, as a freshman in college, my head coach told me, “Keep it simple, stupid.” Another one I learned from Reggie Jackson is, “sweat + sacrifice = success.”

Over the years I’ve adapted these ideas into my own simple formula: input = output. Whatever I put into my life is what I’ll get out of my life. 20 percent gets me 20 percent results. 100 percent input gets me 100 percent output in life. The question is, what percentage are you putting into your life right now. Only you can answer that, but only 100 percent effort will get you to be the person you want to be.

3. Winning Is Still Important

You have to develop the will to want to win.

Somewhere along the line this country decided it doesn’t matter whether you win or lose, it’s how you played the game that counts. That’s foolish. What’s more, that theory is not operable in American society. If there’s anywhere that it’s important to win on God’s green earth, then it’s in America.

If winning is not important then why do we worry about who gets the most medals in the Olympics? If the Olympics stands for friendship, camaraderie, fellowship, nations coming together, etc. then why even give out medals? If winning is not important then let’s take down all the scoreboards. Because maybe winning is important. The importance of winning is why we worry about who gets the most medals.

I’m here to tell you that if you want to be successful you need to care about winning and losing, not just how you’re playing the game of life.

4. Nobody Can Coach Your Effort, That’s On You (a.k.a. If It Is to Be, It’s Up to Me)

Work on things on a daily basis. You have to hear an echo in your mind every day for the rest of your life that you’re going to be successful. I’ll tell you what that echo is: There’s a sign on my office door that reads, “If it is to be, it’s up to me.” If I am to be the person I want to be, it’s up to me. If I’m going to be a doctor or a lawyer or an All-American athlete, it’s up to me. It’s not up to anybody else but me. I’m the only one that can make myself the person I want to me.

Coaches and experts can’t make you great. They can give you the basic ingredients for greatness, but then it’s up to you, which is why you have to put in the work day in and day out.

I don’t have time to take vacation, play golf, or watch television. I can’t afford those luxuries because I took a job and make a commitment to myself and others. I’m in a race to achieve the goals I said I would and since I can’t see where my opponents are in the race I have to assume I’m behind. If I’m behind, how can I stop for a water break? I won’t ever catch up if I take a water break—I have to run faster and faster. And in life—the race that I’m running—what is a vacation but a water break?

Work (and practice) is like a bank—you get out what you put in. Always be better than you were yesterday.


A lot of people are on a collision course toward failure because they haven’t programmed themselves for success. They’re too interested in trying to be a big shot instead of doing what it takes to be successful in life. Everyone single person can be a success, but the first step in being a success is being your own person.

There are a lot of people who can’t run their own life or don’t have the backbone to be their own person. It comes down to this: Either you run your own life, or somebody else is going to run it for you.

Coach George Raveling is the former head basketball coach for Washington State, Iowa and USC, and current Director of International Basketball for Nike Basketball. He is a member of the Basketball Hall of Fame and the Collegiate Basketball Hall of Fame. You can follow him on Facebook and on Twitter @GeorgeRaveling. Four Ways to Change Your Mindset and Find Success