Bethenny Frankel Isn’t Looking for a Big Profit in Soho

The Real Housewife just lowered the price of her Mercer Street loft—again.

Bethenny Frankel
Bethenny Frankel just wants to break even in Soho. El Pics/Getty Images

Real Housewife of New York Bethenny Frankel is giving her apartment a little summer price cut. The Skinnygirl entrepreneur has been trying to sell her Soho loft since 2017, and she’s lowered her expectations to just about breaking even.

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Frankel is now listing the Mercer Street abode for $4.25 million, and while it’s not pocket change by any means, it’s just $500,000 more than the $4.2 million she paid for the place back in 2014, and that’s not including the renovations costs and the transaction and brokerage fees.

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The reality television personality started out with higher hopes for the two-bedroom, 2.5-bathroom condo, as she originally listed it for $5.25 million in February 2017. Alas, it has been lingering on the market without a buyer, and was last asking $4.38 million in April. Now, it seems that Frankel is just looking for someone to finally take the apartment off her hands.

She bought the apartment in 2014. Courtesy Compass/Tim Waltman

Frankel commenced a major renovation shortly after purchasing the 2,392-square-foot New York home, which is in a doorman building and has walnut floors throughout, per the listing held by Compass (COMP) broker Leonard Steinberg.

The 25-foot-wide sunken great room has arched windows and 14-foot ceilings, with a mahogany-framed wood-burning fireplace. The open kitchen is fitted with stainless steel appliances, imported marble countertops and a large pantry, plus two wine refrigerators because storage for anything Skinnygirl is a must.

The master suite. Courtesy Compass/Tim Waltman

The master suite is equipped with a custom walk-in closet (no surprise there), as well as a five-fixture marble bathroom with double vanity sinks, a soaking tub and a steam-rain shower.

Frankel has since moved elsewhere in Soho, as she wanted a larger place for her and her daughter. Maybe she should consider trying out the rental market again, as she had better luck when she offered this apartment as a $13,500 a month rental in 2017—despite the hefty price tag, Frankel still found a willing tenant.

Bethenny Frankel Isn’t Looking for a Big Profit in Soho