Alex Wiltschko

Neuroscience Expert

Alex Wiltschko is Founder and CEO of Osmo, the first company to digitize scent, and Generation by Osmo, the pioneering fragrance house leveraging its proprietary OI technology, chemistry, and artistry to create bespoke fragrances. He is a repeat entrepreneur and has spent much of his career exploring new frontiers and building businesses at the intersection of A.I. and biology. Previously, he was a research leader at Google DeepMind, has founded and exited two AI companies (Syllable, sold to Neumora; Whetlab, sold to Twitter), and was named to the Top 100 people in A.I. by Business Insider. Alex holds a Ph.D. in Olfactory Neuroscience from Harvard University.

Beyond Logos and Jingles: Why Every Brand Needs a Scent Strategy

By Alex Wiltschko

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