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Charlotte Blank

Charlotte Blank

Charlotte Blank is chief behavioral officer of Maritz, which helps firms move people, through motivation, events, and experiences. Charlotte forges the connection between academic behavioral theory and applied solution practice, and Incentive Magazine named her among 2016’s 25 Most Influential People in the Incentive Industry.

When we continually test new ideas and approaches, learning what doesn’t work is just as important as uncovering what does.

Why You Need a Chief Behavioral Officer

By Charlotte Blank and Ashley Whillans
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