Balmain

Founded in 1945 by Pierre Balmain, the eponymous fashion house quickly became synonymous with Parisian elegance, draping post-war society in opulence and sophistication. Known for its exquisite couture and ready-to-wear collections, Balmain has seen defining moments that read like a fashion fairy tale—minus the happily ever after. The introduction of the "Jolie Madame" style in the 1950s made it a household name among the elite. Fast forward to today, and under the leadership of Olivier Rousteing, the brand has morphed into a global powerhouse with a valuation rumored to be around $1 billion. Balmain is also no stranger to controversy, from accusations of cultural appropriation to Rousteing's candid discussions about diversity in fashion. Despite these hiccups, Balmain continues to bask in the glow of its glamorous reputation, with a celebrity fanbase that includes the likes of Beyoncé and Kim Kardashian. The brand’s collaborations, like the infamous Balmain x H&M collection, have only cemented its status as a fashion juggernaut. Balmain isn't just about clothes—it's about making a statement, one that says if you're not in Balmain, you're simply not in.