Marchesa

Marchesa, the fashion brand founded in 2004 by Georgina Chapman and Keren Craig, quickly became a red carpet darling with its ethereal gowns dripping in tulle, lace, and just the right amount of Hollywood glamour. Celebrities flocked to the brand, turning every awards show into a Marchesa showcase, thanks in no small part to Chapman’s then-husband, disgraced movie mogul Harvey Weinstein. The brand’s association with Weinstein, once a boon, became its Achilles’ heel when his scandal broke in 2017, leaving Marchesa scrambling to distance itself from the fallout. Craig’s quiet departure in 2019 signaled further instability, though Chapman has valiantly kept the brand afloat, albeit with a much lower profile. Marchesa’s legacy? A cautionary tale of how quickly the tides of fashion can turn, especially when personal and professional lives intertwine, reminding the industry that even the most fairy-tale brands aren’t immune to a harsh reality check.