Heineken Joins A.I. Companionship Debate With Ad Promoting Real Friends After A.I. startup Friend’s subway ads sparked backlash, Heineken seized the moment with a tongue-in-cheek campaign celebrating human connection. By Alexandra Tremayne-Pengelly
The 22-Year-Old Founder of Viral A.I. Startup Friend Embraces the Backlash Friend’s subway ads promoting A.I. companionship drew outrage, graffiti and attention—exactly as founder Avi Schiffmann planned. By Alexandra Tremayne-Pengelly