2020 PR Power 50

By December 21, 2020 12:00 PM

Welcome to a different PR Power List. Instead of companies, this year’s roster ranks people—call them “power players”.  In a year like no other, it felt right to recognize PR’s superstars in a new way.

For the first time, you’ll see in-house PR pros alongside agency people, with some high-profile industry activists in the mix. The list also reflects issues that confronted the industry this year, from confronting the pandemic to addressing diversity, equity, and inclusion.

Quick takeaways?  First, adults and upstarts ruled. If you’re battle-scarred and tested, your stock went up. Likewise, if you’re smart enough to rewrite the rules, clients wanted you. Second, amid the carnage, some businesses actually did pretty well this year. Firms in crisis, fintech, or healthcare, for example, told us they couldn’t hire fast enough. Third, the work of our Power Players reflects what you see in the headlines. Our Power 50 changed conversations, set agendas, and—in a few cases—helped make history.


This is the Power 50. Make sure you also read  Observer’s PR Rising Stars.

21

Shawn Sachs

Sunshine Sachs

22
23

Chris Giglio

Rubenstein

24

Torod Neptune

Lenovo

25
26

Sarah Berman

The Berman Group

27

Bill O’Dowd

Dolphin Entertainment

28

Sarah Evans

J Public Relations

29

Jeff Simmons

Anat Gerstein Inc.

30

Susan Magrino

Magrino PR

31

Becca Parrish

Becca PR

32

Cheryl Duncan

Cheryl Duncan & Company

33

Tiffany Siegel

Hiltzik Strategies

34

Christine Su

The Lede Company

35

Adam Abdalla

Cultural Counsel

36

Nate Hinton

The Hinton Group

37

Montieth Illingworth

Montieth & Company

38

Meg Connolly

Meg Connolly Communications

39

Angela Chitkara

The World in 2020 Project

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