Elon Musk Will Allow Political Advertising on Twitter Twitter will allow political advertising under Elon Musk, which could help drive revenue to the platform that hasn't turned a profit since 2019. By Rachyl Jones
Ads on Netflix Could Generate an Additional $2.2 Billion in Annual Revenue by 2027 Customers were surprised when Netflix announced an ad-supported tier. More than $2 billion in additional annual revenues might explain its motivation. By Rachyl Jones
Walmart & Uber’s TV Ads Praise Frontline Heroes. But How Much Are Companies Helping? While many companies have pulled back on advertising, others like Walmart and Budweiser have reworked messages to fit “these uncertain times.” By Harmon Leon