15 hours ago Mark Zuckerberg Says Meta Needs to Monetize Reels. Here’s How it Could Happen. Monetizing Instagram and Facebook Reels is one of Meta's priorities for 2023, according to Mark Zuckerberg. Here's what it could look like. By Rachyl Jones
4 days ago After Layoffs, Twitter Sales Reps Are Ghosting Advertisers The cuts that Elon Musk made to Twitter are forcing some advertisers to pull back on spending. By Alex Kantrowitz
Jan 18 Twitter’s Ad Revenue Is Reportedly Down 40 Percent from Last Year Twitters advertising problems are far from over. It reportedly experienced a 40 percent decline in ad revenue since this time last year as more than 500 advertisers paused their spending. By Rachyl Jones
Dec 28 Spike Lee’s Outrageous Crypto Pitch Makes Us Want to Avoid His Movies By Harold Pollack and Rick Perlstein
Dec 1 Desperate to Get Advertisers Back, Twitter Is Holding a Buy-One, Get-One Free Sale for its Biggest Clients By Rachyl Jones
Oct 20 Uber Will Show Advertising to Its App Users With Hopes of Adding $1 Billion in Revenue by 2024 By Rachyl Jones
Sep 9 Tesla’s Claim That Its Cars Are Self-Driving May Cross the Line From Permitted ‘Puffery’ to False Advertising By Sissi Cao
Sep 8 Can Avatars of Real-Life Models Sell Fashion in the Metaverse? One Agency is Betting On It By Rachyl Jones
Jun 30 More Powerful Brands Join Facebook Advertising Boycott—Will It Make a Difference? By Sissi Cao
Jun 27 Facebook Unfriended by World’s Biggest Brands as Zuckerberg’s Fixes Fall Flat By Jordan Zakarin
May 1 Walmart & Uber’s TV Ads Praise Frontline Heroes. But How Much Are Companies Helping? By Harmon Leon