Observer
  • Business
  • Finance
  • Tech
  • Media
  • Lifestyle
  • Arts
  • Entertainment
Newsletters
  • Entertainment
    • Rex Reed Reviews
    • Movies
    • TV
    • Theater
    • Opera
    • Dance
    • Music
    • Awards Shows
  • Arts
    • Auctions
    • Art Fairs
    • Museums
    • Galleries
    • Artists
    • Collectors
  • Business
    • Finance
    • Media
    • Technology
    • Wealth
    • Space
    • Climate Change
  • Lifestyle
    • Nightlife & Dining
    • Style
    • Travel
    • Gift Guides
  • Power Lists
    • Leaders in A.I.
    • Business of Art Leaders
    • Leaders in Nightlife & Dining
    • Top PR Firms
  • About
    • About Observer
    • Advertise With Us
Newsletters

Brands

Elvis impersonator and owner Brendan Paul sings during a 'commitment ceremony' for a couple from France at the Graceland Wedding Chapel on February 20, 2020 in Las Vegas, Nevada.

All Shook Up: Elvis-Themed Weddings in Las Vegas Are Canceled in a Trademark Crackdown

Authentic Brands Group, which manages the trademarks of celebrities like Elvis Presley and Marilyn Monroe, is cracking down on Las Vegas's Elvis-themed weddings.
By Linda Carroll
conversational AI

Speaking Is the New Texting: Why Voice Is a Vital Tech Tool for Brands

The growing smart speaker market is only the tip of the iceberg.
By Emily Cegielski

This New Punk-Inspired Canned Water Will ‘Murder Your Thirst’ (And Your Faith in Humanity)

Ex-Netflix creative director Mike Cessario's canned water startup has raised $1.6 million dollars—and a whole lot of suspicion.
By Helen Holmes
Consistent visuals, audio cues, and brand characters can ingrain your brand into consumers’ System 1 thinking.

What Is ‘System 1’ Thinking—and Why Do You Need to Learn It?

By Jeri Smith
Plus-size consumers are ditching brick-and-mortar retailers for the online shopping experience.

Plus-Size Shoppers Are Spending Their $20.4 Billion at These Stores

By Lisa Schmeiser
UCLA quarterback Josh Rosen, whose Barstool profile led to embarrassment for Fox Sports.

Fox Sports Is Begging Other Outlets for Audio and Video on Twitter

By John Bonazzo
An influx of gender-neutral clothing and toys, at the right price point, are soon to hit stores.

These Gender-Neutral Childrenswear Brands Are Cornering a Lucrative Market

By Lisa Schmeiser
The best sales strategies are rooted in hard psychological principles that explain what really motivates people to buy or not buy.

25 Proven Sales Strategies From Top Entrepreneurs and Startups

By Ryan Robinson
He did it.

The Wendy’s Nugget Guy Just Beat Ellen’s Twitter Record—And Won Chicken for a Year

By Sage Lazzaro
Your Instagram timeline will still be the same tomorrow.

Don’t Worry, Your Instagram Timeline Will Stilll Be the Same Tomorrow

By John Bonazzo
Facebook

A Better Sales Pitch: Why YouTube Is Losing Ground to Facebook

By Brendan Gahan
YouTube

What Can Brands Learn From YouTube Stars?

By Brendan Gahan
This might look like an auction house, but it is actually a "brand." [Courtesy Sotheby's]

Art World Abstracts: Why a Sports-Minded Harvard MBA Now Runs Sotheby’s, and More!

By Nate Freeman
BMW paid Jeff Koons a lot of money to design something it calls the BMW Art Car, because that's just the world we live in. (Photo courtesy BMW)

Art World Abstracts: Brands Have Basically Taken Over Everything, and More!

By Nate Freeman
Today is about honoring Martin Luther King, Jr.—not your store's clothing sale. (Wikipedia)

#MLKDay: Today’s Tackiest Social Media Brand Fails

By Jordyn Taylor
The Brooklyn Industries store in Williamsburg. (Ken/flickr)

Big Corporate Brands Are Trying Really, Really Hard to Make Brooklyn Like Them

By Kim Velsey
VICE Logo

Vice Just Wants Approval for All Journalism That Mentions Brands, Man

By Kara Bloomgarden-Smoke

Startup Takes Your Personal Data, Forces Brands To Compete To Sell You Stuff

By Jack Smith IV

iBreakfast Teaches You How To Be: ‘Master of Your Domain’

By Nitasha Tiku

Anger Mounts As Google+ Plays Favorites With Brands

By Ben Popper

Foursquare Woos Businesses and Brands With More Online Resources

By Observer Staff

Chain Stores and Brand Names Descend Upon Williamsburg

By Nate Freeman
  • Contact
  • About
  • Advertise
  • Advertising Guidelines
  • Editorial Ethics
  • Sitemap
  • Newsletters
  • RSS Feeds
  • Privacy
  • Terms
  • Cookie Settings
  • Do not sell my data
Powered by WordPress VIP

We noticed you're using an ad blocker.

We get it: you like to have control of your own internet experience.
But advertising revenue helps support our journalism.

To read our full stories, please turn off your ad blocker.
We'd really appreciate it.

How Do I Whitelist Observer?

How Do I Whitelist Observer?

Below are steps you can take in order to whitelist Observer.com on your browser:

For Adblock:

Click the AdBlock button on your browser and select Don't run on pages on this domain.

For Adblock Plus on Google Chrome:

Click the AdBlock Plus button on your browser and select Enabled on this site.

For Adblock Plus on Firefox:

Click the AdBlock Plus button on your browser and select Disable on Observer.com.

Then Reload the Page