Jul 14 A Better Sales Pitch: Why YouTube Is Losing Ground to Facebook Why are brands investing in Facebook video when YouTube is the larger, more established video platform? By Brendan Gahan
Jul 7 3 Myths of TV Even YouTubers Believe The reality for most brands is that digital video is more valuable than TV. By Brendan Gahan
May 21 YouTubers Don’t Need Ads There isn’t a single brand whose channel is in the top 100 most subscribed channels on YouTube. By Brendan Gahan
Dec 30 It’s Not About the Money: A Huge Production Budget Won’t Save Your YouTube Content By Brendan Gahan
Jun 16 Winter Has Come for TV Advertising: YouTubers Are Getting More Viewers Than 'Game of Thrones' By Brendan Gahan