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Disney+

Tim Cook and Eddy Cue standing before a background featuring "world premiere."

Apple’s Unorthodox Streaming Strategy Pays Off as Prestige Wins Pile Up

With Emmy nods and box office gains, Apple TV+ is quietly carving out a niche in the streaming wars.
By Andy Meek
A keyboard with social media icons

Gen Alpha is Old Enough to Hit ‘Add to Cart’—Here’s What That Means for Commerce

Jed Baker, founder and CEO of Starglow Media, explores how Generation Alpha is reshaping household purchasing power, and what that means for modern marketers. Baker argues that to tap into today’s “nag factor,” advertisers must meet families where they actually connect: shared media experiences like podcasts. As screens fragment and attention spans shrink, audio emerges as a new media hearth where kids and parents still listen together.
By Jed Baker
Pride In London 2023 – Parade

Pride Month Gets a Quieter Reception From Streaming Platforms This Year

Netflix and HBO Max mark Pride with curated content, but most streamers are dialing down LGBTQ+ promotion amid political scrutiny.
By Andy Meek
A view of the logo during ESPN The Party

ESPN’s Streaming Leap Could Make or Break Sports TV as We Know It

By Brandon Katz
Logos and signs of the Harry Potter movie on a packed street.

Hollywood Keeps Betting on Books, Games and Manga—Why Familiar Stories Always Win

By Brandon Katz
A person in red cover-all in front of a pink wall.

Streaming’s ‘Squid Game’ Dilemma: Can Non-English Content Drive Both Subscribers and Revenue?

By Brandon Katz
Man in black blazer and white button-up stands in front of yellow background

Disney’s Streaming Business Finally Finds Its Rhythm

By Alexandra Tremayne-Pengelly
Tim Cook at the premiere of season 3 of "Ted Lasso"

Apple TV+’s $20B Content Splurge Is Not Just About Trying to Win the Streaming Wars

By Brandon Katz
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