Rumor Roundup: Celebrating Diwali White House Style and Ben Lerer’s Beer Pong Skills In less than a week, you’ll be sitting on your parents’ couch with a belly full of booze and turkey By The Editors
Booting Up: ‘So Snobby We’re Above Snobbery’ Edition The CEO’s of AppNexus and LocalResponse we’re always besties. [PandoDaily] Alexia Tsotsis breaks down what exactly rubs Valley-ites so wrong By Jessica Roy
LocalResponse Is So Close to Profitability, They Can Almost Taste It Local startup LocalResponse is apparently growing like a weed. As we’ve reported before, the platform leverages your social media detritus By Kelly Faircloth
LocalResponse Goes Pro, Launches Analytics Dashboard for Brands to Act on Geo-Targeted Consumer Intent By Nitasha Tiku
Let’s Monetize! How LocalResponse Turns Social Media Emphemera Into Mobile Ad Inventory By Ben Popper