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Metrics

Leonard Chess with fans

Chess Records Heir Keeps the Family Legacy Alive Through Latin Music

We spoke to Jamar Chess about why working with Latin artists is the secret to continuing his family's legacy.
By Justin Joffe
NEW YORK, NY - SEPTEMBER 28: (L-R) Host and Senior Tech Correspondent for Marketplace Molly Wood, Host and Editorial Director TED Radio Hour Guy Raz, Creator and Host This American Life Ira Glass, and President and CEO National Public Media Gina Garrubbo speak onstage at the The On Demand Audio and Podcast Revolution: Building Passionate Audiences And Great Resonance For Brands panel during Advertising Week 2015 AWXII at Lucille's at B.B. King Blues Club and Grill on September 28, 2015 in New York City. (Photo by Paul Zimmerman/Getty Images for AWXII)

What Is a ‘Download?’ Defining Podcast Metrics Reveals Industry Faultlines

Public radio podcasts have come to a consensus about how to define a 'download,' which should increase transparency for potential sponors.
By Brady Dale

'Pageviews Don't Matter,' Upworthy Says After Their Pageviews Tank

A little ironic, eh? Upworthy blogged about the unimportance of page clicks as a metric for advertisers this past Sunday.
By Sage Lazzaro

Tumblr Users Can Now Get a Real Deal Analytics Platform [UPDATED]

By Kelly Faircloth

<EM>Mother Jones</EM> Metrics ‘Melted’ After Romney Meltdown

By Kara Bloomgarden-Smoke
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