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Pantone

Various peach-colored items, including paint swatches and a hair clip, laid out on a white table

Who Chooses the Pantone Color of the Year?

Pantone's hue for 2024 is Peach Fuzz, a color "softly nestled between pink and orange."
By Alexandra Tremayne-Pengelly
Viva Magenta paint sample sheet

Pantone’s 2023 Color of the Year is ‘Viva Magenta’

Created with the help of AI, Pantone said its newest color of the year draws from technology and nature.
By Alexandra Tremayne-Pengelly

Pantone’s Clashing 2021 Color Predictions Seem More Accurate Than 2020’s ‘Stable Blue’

They may clash, but maybe that's the point.
By Helen Holmes
Tom Ford pumps, Montse Esteve earrings and an ultra violet-inspired cake.

7 Ways to Use Ultra Violet, Pantone’s Color of the Year, In Your Wedding

By Rachel Leonard and Sally Kilbridge
Scroll through for 11 ultra violet buys to buy to channel your inner Queen Elizabeth.

Channel Your Inner Royal With 11 Ultra Violet Buys Fit for a Queen

By Margaret Abrams
Millennial pink, also known as Tumblr pink, is the pale, blush-peach-salmon-baby pink hue that's on everything.

Why Millennial Pink Is The ‘It’ Tint That Just Won’t Quit

By Lisa Schmeiser
Kate Bosworth.

The Top 11 Moments of LFW

By Emma Baxter-Wright
Shades of "Greenery."

Pantone’s Color of the Year is Green—a Vastly Underappreciated Color

By Alanna Martinez
Tory Burch Concorde Anorak, $295, Toryburch.com.

Nine Ways to Wear the 2017 Pantone Color of the Year

By Dena Silver
Mona Lisa, by Leonardo da Vinci.

These Famous Artists Loved the ‘World’s Ugliest Color,’ Long-lost Gauguin Found

By Alanna Martinez

A Bride’s Guide to Pantone’s 2016 Colors of the Year

By Rachel Leonard

The Lovable ‘Despicable Me’ Minions Get Their Own Pantone Color

By Jennifer Neufeld

Publicity Circus: Special Year-End Edition

By Drew Kerr

One on One With Rudy’s Art Squad

By Glenn O'Brien
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